Learn about three case studies from different organizations, their successful and unsuccessful tactics used in their campaigns, and the results that led them to securing new donors to support their missions.
Discover the importance of multi-channel integration for your donor acquisition campaigns, as well as tips on how to model your fundraising program.
Explore different methods of donor acquisition to find out how incorporating multiple channels in your acquisition campaigns can ensure success for your organization.
ResourceOne Fundraising Group
A third generation fundraiser, Mark Loux has helped hundreds of not-for-profit organizations raise funds they need through innovative and effective direct response strategies, for more than 30 years. His unique approach to finding and telling stories that motivate donors has restarted stalled fundraising programs. He brings data and analytics to life in ways that grow organizations through all channels – old and new.
Vice President of Development
Kathy LoBuglio is passionate about increasing the effectiveness of nonprofit fundraising. Through her expertise, she adeptly integrates each delivery channel into a comprehensive fundraising strategy that has generated more than $4.2 million in annual non-profit contributions. Kathy believes successful fundraising connects the hearts of donors with those in the greatest need of support..
(Use arrows to preview the content)