Landing the Big Ones:
Major Gift Strategies That Work

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About the Workshop:

Major gifts are more important to Catholic fundraising success than ever before. If the last ten years are an indication, philanthropy will continue to represent a significant percentage of revenue for nonprofit organizations. Major gifts are an area of great potential, allowing large and small organizations to meet higher goals and increased needs. In this session, learn how you and your organization (whether just starting out or already working hard to expand your major gifts effort) can take advantage of proven strategies.

In this workshop, you will learn:

  • How to address the needs and opportunities of your organization.
  • How to engage donors at their highest level of generosity.
  • Strategies for major and planned gift fundraising.
  • How to incorporate a philanthropic mission into all parts of your ministry.

Audience Level:


Presented by:

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Christina Moore
Assistant Vice President
CCS Fundraising

A strong believer in the importance of Catholic philanthropy, Christina’s career has centered on partnering with religious organizations, mainly within the Catholic Church. Within this broader context, her work has helped ensure vibrant and sustaining parishes, access to quality Catholic education for children, and enriching life experiences. Her philanthropic career has been focused on the historic To Teach Who Christ Is campaign for the Archdiocese of Chicago. Through this effort, more than $425 million was pledged, exceeding the $350 million goal. Christina successfully directed 24 individual campaigns, raising more than $15 million. This effort included the recruitment and training of over 1,000 volunteers and the creation and preparation of custom case materials, including custom major gift solicitation efforts within each campaign.

Christina is currently partnering with the Diocese of Austin on its $85 million campaign. Guided by her work experience and fueled by a passion for mission, Christina is a meticulous, organized, and efficient partner in philanthropy. Always open to feedback and a true team player, she invests fully to collaborate with partner organizations to achieve incredible philanthropic success.


Brad Patterson
Corporate Vice President
CCS Fundraising

Brad brings 20 years of executive leadership to CCS clients, including more than 30 successful projects, seven with goals of more than $50 million, and two with goals of more than $200 million. Brad has mentored and managed more than 150 consulting professionals, including 13 fellow CCS executives, and had the opportunity to help clients raise more than $1.3 billion in support of their missions. Brad’s areas of expertise include project leadership and organization, volunteer leadership, major gifts, organizational and project marketing, team building, and staff development. Brad has provided counsel to nonprofit sectors including religious, education, healthcare, civic and social service institutions across the United States.

Brad recently led the To Teach Who Christ Is campaign for the Archdiocese of Chicago. The campaign became the most successful Catholic, Archdiocesan-wide campaign in history. Brad led 20 professionals to support the efforts of more than 10,000 volunteers and raise a more than $400 million in gifts and pledges. He is currently leading the Diocese of Austin’s $85 million campaign. Brad’s philanthropic interests center on providing opportunities to children who are forced to overcome physical difficulties or illness, community food banks, animal shelters, and religious charities.

Date and Time:

Tuesday, April 30, 2019
9:00 a.m. Registration/Coffee
9:30 a.m. Program
12:30 p.m. Lunch (included)


Oblate Lourdes Grotto
5712 Blanco Rd
San Antonio, TX



Members: $60 (Remember to sign in to receive your discount)
Nonmembers: $75 




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